Engagements Your Clients Think You Built.

Rhetor white-labels our full service offering and the Lighthouse Local platform for agencies that need to ship more than they can build themselves. Your brand, your relationship, your billing. We work invisibly underneath.

Book a partnership call Open Lighthouse Local

Deliver Our Full Offering Under Your Brand.

Every service we deliver direct is available to partner agencies as a white-label engagement. You close the client, sign the agreement, and own the billing relationship. We stand up and run the engagement under your brand on your assets.

Deliverables flow to you, and you deliver to your client. Communication runs through your existing project management or client portal. Your client interacts with you only. There is no Rhetor logo on the deck, no "powered by" in the email footer, no signature betraying our operating model.

AI-Optimized Websites.

Custom websites built to rank in Google and get cited by every major AI platform.

Local SEO.

Local visibility for businesses competing inside their own zip code.

National SEO.

Earned rankings for businesses competing on non-local terms.

Link Building & Digital PR.

Authority signals that Google rewards and AI search respects.

Content & Editorial.

Editorial content engineered for both Google rankings and AI citations.

AI Consulting.

Embedded AI engineering for businesses that need a custom solution.

AI & Automation.

AI agents that run your inbound, your follow-up, and your operations.

Site Audits & AI Visibility.

Free AI visibility audits, scored across the six platforms that matter.

Political Intelligence.

Real-time intelligence, monitoring, and analytics for campaigns and public affairs.

The same audit, under your brand.

Lighthouse Local, by Rhetor, audits AI visibility across the six AI platforms that increasingly mediate buyer discovery and surfaces the highest-impact fixes in a ranked plan. Run it for your clients under your own brand.

Lighthouse Local.
D
▲ +9 pts vs. industry avg
  • Critical fixes 3
  • Important 7
  • Quick wins 12
AI Visibility Score: 36 / 100
5 schemas missing +45 pts to gain
SEO Score: 92 / 100
Image alt coverage 72% +8 pts to gain
Performance Score: 63 / 100
LCP 9.0s, TBT 347ms +25 pts to gain
Content Score: 59 / 100
FAQ section missing +15 pts to gain
Technical Score: 76 / 100
OG tags and robots meta need work +10 pts to gain
Trust & Authority Score: 31 / 100
No reviews surfaced +30 pts to gain

Inside Our White-Label Program.

Custom subdomain.

Run the platform at lighthouse.youragency.com or any subdomain you choose. URL bar reads as yours, not Rhetor's.

Brand kit applied across the platform.

Logo, color palette, typography, and product naming swapped to your identity. The dashboard your client opens looks like your tool, because it is.

Agency-set pricing.

You own the retail price. Charge per audit, per seat, per month, or bundle into a larger retainer. The pricing motion is yours to design.

Self-fulfill or hand to Rhetor.

Implement the ranked fix list with your own team and keep all the margin, or hand execution back to Rhetor and own only the relationship. Same dashboard, two delivery models.

End-client invisibility.

No Rhetor logo, no "powered by," no footer credit, no email signature. Your client interacts with you, your domain, and your team.

Onboarding and support tiers.

Self-serve, agency-supported, or Rhetor-escalated support tiers configurable per partnership. The right depth of operational coverage without locking either side into something heavier than needed.

How Our Partnerships Run.

Partnerships start with a first call. We scope what services fit your book, run one engagement together to calibrate the handoff, and scale across your portfolio from there. The first call is the only commitment.

Common Questions.

Will my client know Rhetor exists?

No. NDAs are standard, signed before any engagement starts. Your client interacts with you only.

Can we white-label some services and not others?

Yes. Most partnerships start with Lighthouse Local and expand from there.

Book A Partnership Call.

Tell us about your agency and what you want to white-label. We respond inside one business day with either a calendar invite or a recommendation if we are not the right fit.

Your info is never sold. NDAs are signed before any engagement begins.